Personal brand photography is essentially photographs that help to tell a story about who you are, what business offers your clients and how you differentiate yourself from your competition. We live in a visual world and in order to truly succeed you need to be able to quickly show what makes you stand out! It’s not a time to be a wallflower and expect someone will understand what you do and offer. Your brand is your marketing tool and your Personal Brand photographs will help you showcase who and what you do.
You are your brand and your brand is you!!
By knowing your brand, your clients and future clients know what to expect from you. Once these expectations are understood this more seamlessly creates the trust/know/like factor. This is important because you are establishing a connection and that connection builds trust. Think of a time you had to make a purchase from a business. You most likely asked around for a recommendation and read reviews. You wanted to make sure you were making the right decision. This is why as a business owner you need to not only provide great service but educate others on what you do and how you can serve them, and importantly serve them well!
During your session, be sure to show off your personality. I tell clients the first 10 minutes are always the most awkward. Personal Branding Sessions are prepared ahead of time to ease the stress!
Who is personal branding for?
A Personal Branding Photography Session is for any small business owner or entrepreneur that wants to help market their brand, their personality and what they can offer their clients through photography! These photographs help to show your clients who you are, your services and ultimately help you to grow your business. Photography is a wonderful way to build connections between your clients and future clients.
It’s important to share what inspires you to your clients. This shares a lot of about who you are as a person and what it will be like to work with you!
Are you not sure as to what your brand actually is? Don’t worry your brand is complex and it’s something that many business owners struggle with.
When you book a personal branding session with you, you’ll receive a consultation before our session. During our consultation and through a series of questions, I’ll guide you on figuring out your brand and your WHY for your business.
A lifestyle headshot is something every entrepreneur should have. It can be used for your profile photos for social media. It is best to have a photo of you facing the camera.
